Hollis Sponsorship Awards 2010

ENTER THE AWARDS

The 2010 Awards have taken place - for information on the Hollis Sponsorship Awards 2011, please contact Rosemary Sarginson on rsarginson@wilmington.co.uk.

The Hollis Awards recognise and reward excellence and effectiveness across all sectors of the sponsorship industry. Entries are invited from in-house teams, from consultancies and from sponsored organisations/rights-holders. Size of organisation/budget is irrelevant – relevance, rationale, maximum use of all opportunities, creative thinking, outcomes and benefits to both parties are all important.

Why enter?

If your sponsorship programme was a great success and you can prove it, now is your opportunity to gain the recognition that you and your staff deserve. Winning a Hollis Sponsorship Award:

• Rewards excellence
• Recognises effectiveness
• Convinces the board your decision was the right one
• Motivates teams
• Creates great PR opportunities
• Generates pride
• Secures future sponsorships

It's time to start working on your entry now!

Categories

1. Arts Sponsorship – supported by Arts & Business
2. Charity & Community Sponsorship – supported by the NCVO. Open to charity and CSR campaigns.
3. Education Sponsorship
4. Environment Sponsorship
5. Media Sponsorship
   Open to media sponsorships across all types – print, broadcast, online, outdoor, social media, etc.
6. Sports Sponsorship – supported by Sport England
7. Grass Roots Sports Sponsorship – supported by the CCPR
8. Corporate Sponsorship
   The primary objective of the sponsorship must be the promotion of a business organisation or corporate entity to business/public sector/governmental stakeholders.
9. Brand Sponsorship
   A sponsorship for which the primary objective is the promotion of a brand or a group of brands. This category will be split into two budget bands. Please ensure that you state the budget level on the entry form.
10. First Time Sponsor Award This category is open to campaigns conducted by companies or brands that have executed sponsorship programmes for the first time in the last two years.
11. Sponsorship Continuity – sponsored by Premier Print Group This category is open to sponsorship campaigns which, including 2009, have been in place for a minimum of four years. Entries will be judged on how the success of the campaign, how it has been developed and maintained its appeal with potential for future development if applicable.
12. The ESA International Sponsorship Award
    A sponsorship, for either brand or corporate entity, which is targeting/ has targeted audiences in two or more countries.
13. Best Use of Research in a Sponsorship Campaign - sponsored by Marketlink
    Entries should include: Objectives of research programme; budget level; methods and implementation; quality procedures; integration within sponsorship programme; how research was used to measure success, add value to project, attract new sponsors, etc. Emphasis should be placed on how the research was used to alter and develop the sponsorship. Email rsarginson@wilmington.co.uk for full details.
14. Best Use of Public Relations in a Sponsorship Campaign – supported by the Public Relations Consultants Association.
15. Special Award for the Best Low Budget Sponsorship (under £50,000)
16. SPONSORSHIP CONSULTANCY OF THE YEAR – sponsored by ICON The winning consultancy will be deemed by its clients to have created the most effective, most creative and innovative campaigns producing the best possible results. Email rsarginson@wilmington.co.uk for